Tag Archives: copywriter

The Eternal Truths of Marketing

When I started my marketing career it was with a mail order company in Manchester, JD Williams, with a large department filled with women (and the occasional chap) who had learned their trade from the bottom up. I was fast … Continue reading

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Refresh Your Content

How often do you post on your blog? How often do you refresh the content on your website? Google’s spiderbots seek out new content and information when weaving their way around the acres of type online, so refreshing your content … Continue reading

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Google+ Learn…and grow

Maybe it’s my age, but every time a new social media site comes along I flinch and bury my head for a while. However, as a freelance marketing communications specialist I can’t afford to stay in ostrich mode for long! … Continue reading

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I wrought this…

During a recent first conversation with a new client, he advised me several times that he was looking for a wordsmith and had been told that I fit the bill. Focussing at that point on learning a bit more and … Continue reading

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Do I Need A Copywriter?

Never before has the written word carried such power. Web content, SEO, blogs, social media, emails…getting your copywriting right first time is more important than ever. When so many of us spend hours each week, if not each day, posting … Continue reading

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Google Gets Bored…

  Businesses serious about using their websites to attract customers and develop a relationship with them should know one thing…Google gets bored. It’s all very well spending time and money creating a fabulous site, filled with pretty pictures and grand … Continue reading

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